Brand24 is a social listening and online reputation monitoring platform that helps marketing teams, PR professionals, and brand managers track mentions across social media, blogs, news sites, podcasts, and reviews. Positioned as social listening and brand monitoring software, Brand24 combines real-time mention tracking across 25-plus million online sources, sentiment analysis, influencer identification, customizable alerts, AI-generated brand insights and reports, competitor benchmarking, and integrations with Slack, Microsoft Teams, and Zapier. Brand24 is a strong fit for marketing teams running brand awareness campaigns, PR professionals catching crisis signals early, and e-commerce founders monitoring reviews across third-party retailers and social media.